Are You Making This Deadly Marketing Mistake?
April 16, 2006 Do you know the value of your customers? Do you know what it costs to get a new customer? Do you know how many customers you lose each year and why? I have consulted for many businesses, large and small, and none of them had a clue. Though this is critical information [...]
4 Steps To Prepare For Web Traffic
Most web site owners who say they want more traffic don’t realize they’re not ready for it and the more money they spend to get it, the more they’ll lose! Is that you? If you haven’t done the four things on this list, the traffic you bring to your web site won’t do you much [...]
How to Get Referrals Through Automated Business Greeting Cards
December 8, 2005 Have you ever wanted to thank your customers for their business, ask for referrals, and send offers to your customers and prospects that will actually get opened and responded to? Even if you like the idea, odds are you can’t find the time to get around to it with everything else you [...]
How To Create A Successful Information Product In A Weekend
September 7, 2005 The key to success is to start with the market, not the product. If you make sure there is a “starving crowd” of people wanting to buy a certain category of product or information, then you know there’s a market for it before you even create the product. Here’s a step-by-step guide [...]
Are You Ready For Web Site Traffic?
September 1, 2005 Most web site owners that tell me they want more traffic are not ready and the more they spend on getting traffic, the more money they’ll lose! Is that you? If you haven’t done these four things, more web site traffic won’t do you any good and the more you spend getting [...]
New Product Development That’s Guaranteed To Make Money—Part 1
September 1, 2005 Sounds like a big promise, doesn’t it? Since something like 98% of all new products fail, how can you ever be sure to have a success every time? The answer is: Don’t do it the way the people who fail do! The way they fail is to invent or come up with [...]
